Why Does SEO Take So Long?










Asking how long SEO takes is an incomplete question, and it won’t get you a satisfactory answer.Obviously, what people really want to know is how long will it take SEO to deliver results.But we’re still not at a very specific question because “results” means different things to different people.

1.Everything Was Better “Back Then”

There was a time when SEO really was a matter of determining which keywords could deliver the most traffic, then optimizing your website for those terms, and then building as many links as you could get away with.

People who used “short cut” tactics to rise  rose to the top of the search engines on such tactics did not stay there. Even companies that used the tactics that were well accepted across the industry soon found that they could stay at the top for long.All those tactics that may have been a bit easier and a bit faster were too mechanical and too unnatural.To an SEO agency, a “result” is increased traffic and higher returns.

You’re about to say that obviously this is something a company would be interested in, too. And, as a whole, and taken as the big picture, yes, their overall goal as a company is to grow and see more revenue.
But when it comes to SEO, their idea of a result seems to regularly revolve around: “being #1 for my favorite keyword.”

2. creating and Establishing Quality:

 you need to promote your content properly. Google will judge the engagement with it, track the number of people who see it, and how many bounce back out. The number of links will matter, and, more importantly, the number of links over time, and from various sources, will tell Google different things about your content.

If you've found a company that simply churns out blogs at a surprisingly fast rate, you may want to wonder how much quality Google will assign to that content.

Your content needs to come together in such a way that it shows a search engine that you are an authority on a given topic. More importantly, it has to quickly answer the questions your customers likely have about you and your products.Dallas SEO Consultant

It’s going to take some time to do this properly.
Your Competition Is Actively Doing SEO, Too

time and effort are you putting into an SEO campaign?

Do you realize your competition is probably putting in at least as much?

There was a time when SEO worked because a lot of big companies didn’t understand how important it really was. That opened up a lot of opportunities for smaller companies to make quick advances up the rankings.

It’s not like that anymore. SEO is taught in universities and large companies have entire SEO departments, and they still outsource a lot of work to agencies on top of that.

The competition is intense. Each blog you put up could draw in more traffic, but how many blogs are your competitors putting up? If you can’t beat their quantity of content can you beat their quality?

You can do every last thing right in your SEO campaign, and results may still take some time because another company is out there doing everything right, too.

SEO does not happen in a bubble.

Yes, if no one else was actively trying to rank for your keywords, it would be a simple matter to see results quickly. But they are, and that can have a huge impact on the speed of your SEO results.
Your Budget Dallas SEO Consultant

It is an unfortunate fact that your SEO budget will have an impact on the speed of your SEO results. A higher budget simply allows for more people working on your campaign and researching your industry and creating your content.

Of course, that doesn’t necessarily translate into an increase in quality (though it should).

And, let’s get one more thing straight:

When we say your budget affects the speed of your campaign, we mean the speed of performing SEO-related tasks. We’re not talking about the speed at which you can climb the rankings.

No amount of money can guarantee a faster trip up the organic rankings. Only that tasks get completed faster.
There’s a Problem with the Original Question

So, we’ve looked at all the things that could impact the length of time necessary to start seeing results.

And we’ve used that word “start” many times throughout this blog for a very specific reason.

See, the problem with the original question: “why does SEO take so long?” seems to imply that there’s an ending to SEO.

While you can start seeing results in as little as 3 months, imagine how those results can grow as you continue to develop your SEO campaign.

SEO takes some time. There’s no legitimate way around that. But SEO is also not a one-and-done activity. You can’t SEO a website and call it good. If you want to stay competitive, then SEO shouldn’t stop just because you’ve started seeing results.

Because the minute you stop is the moment your competition out performs you.

So, how long does SEO take?

It takes as long as you want to keep improving your business online.
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